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Dec 08, 2024
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Undergraduate Record 2017-2018 [ARCHIVED RECORD]
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STS 4810 - New Product Development Provides overview of business considerations required to commercialize new products. Included is an understanding of the business structure, processes, vocabulary, product lifecycle, organizational capabilities and financial/analytical tools, as well as the challenge of leadership in meeting diverse expectations of internal and external stakeholders. Taught with lectures, case studies and experiential projects.
Prerequisites: Business Minor & Fourth year standing.
Credits: 3
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