Oct 12, 2024  
Undergraduate Record 2012-2013 
    
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Undergraduate Record 2012-2013 [ARCHIVED RECORD]

MDST 4102 - Qualitative Methods in Media Audience Research

This course is designed to be a practical introduction to how to do audience research in the field of culturally-oriented communication study. The primary work students will be doing is to prepare research projects illustrating the in-depth application of one (or possibly multiple) methods of research employed in studying the cultural audience.



Credits: 3