Apr 19, 2024  
Graduate Record 2016-2017 
    
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Graduate Record 2016-2017 [ARCHIVED RECORD]

BUS 5410 - Strategic Management of E-Commerce Technology

Expands on strategic management principles in the context of e-commerce and the global marketplace. Through discussions, analysis, and case studies, students sharpen the skills needed to manage innovation within their companies by learning to develop and protect e-business infrastructure, identify lucrative business opportunities, execute implementation plans, and evaluate key success factors.



Credits: 3