Apr 23, 2024  
Graduate Record 2015-2016 
    
Graduate Record 2015-2016 [ARCHIVED RECORD]

GCOM 7210 - Introduction to Business Analytics


Business analytics leverages the vast data resources available today to identify trends and patterns that are critical to enhancing business performance. This course introduces students to contemporary business analytics methods, including predictive and descriptive analytics techniques, and demonstrates how to practically apply analytics to real-world business decisions.



Credits: 2