Feb 24, 2020  
Undergraduate Record 2014-2015 
Undergraduate Record 2014-2015 [ARCHIVED RECORD]

COMM 4250 - Digital Innovation

We will examine state-of-the-art innovations in many industries.  We will focus on understanding what these innovations are, & how they generate business value. You will learn practical tools to analyze innovation such as hype cycles & business models.  Working both individually & as a team you will be engaged in radically reinventing common consumer or business experiences (e.g. watching TV, going to a restaurant, answering email).
Prerequisite: 4th Year Commerce Student or Instructor Permission

Credits: 1.50