Aug 22, 2019  
Graduate Record 2011-2012 
    
Graduate Record 2011-2012 [ARCHIVED RECORD]

BUS 5410 - Strategic Management of E-Commerce Technology


Expands on strategic management principles in the context of e-commerce and the global marketplace. Through discussions, analysis, and case studies, students sharpen the skills needed to manage innovation within their companies by learning to develop and protect e-business infrastructure, identify lucrative business opportunities, execute implementation plans, and evaluate key success factors.



Credits: 3