Apr 20, 2024  
Undergraduate Record 2011-2012 
    
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Undergraduate Record 2011-2012 [ARCHIVED RECORD]

COMM 4360 - Independent Study in Marketing Data and Analyses

This course will have a strong marketing research quantitative analysis component to it, and will involve examining data from the UVa Admissions Office. The course will have the following deliverables: Meet with the client; determine the information sought within the confines of their data; Obtain the data and organize data; Analyze the data; Prepare a written report; Give a verbal presentation of the findings to the client. Prerequisites: Completion of Comm 3330, 3030, and 3060; SQL Training (preferred); 4th Year Commerce, Instructor Permission



Credits: 3