May 21, 2018  
Undergraduate Record 2011-2012 
    
Undergraduate Record 2011-2012 [ARCHIVED RECORD]

COMM 3845 - Foundations of International Business


An introduction to the field of international business through an examination of the practice and theory of international business, focusing on managerial, operational, strategic, ethical, and environmental factors. The student develops an understanding of global trade theory and the various forms of global and regional economic integration; examines the major functions of managing an international business; becomes familiar with the instruments, procedures, and processes of international business; ascertains the modes of international market entry and foreign direct investment; generates an appreciation of the importance of culture on international business; and evaluates ethical issues in international business. Prerequisite: Non-Commerce students. Note: See course descriptions for other international courses available for a concentration in international business. These courses include: COMM 4310 International Marketing; COMM 4650 Business, Politics, and Culture i



Credits: 3