Apr 25, 2024  
Undergraduate Record 2007-2008 
    
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Undergraduate Record 2007-2008 [ARCHIVED RECORD]

ECON 439 - Economics of Advertising

Course deals with theories explaining the nature of advertising, and evaluates market performance in this industry, using Game Theory and Oligopoly Theory. Calculus will be used extensively. (Y)

Prerequisites & Notes
Prerequisite: ECON 371 or equivalent, ECON 301 or 311, and MATH 122 or 132

Credits: 3